With 2026 now officially underway, travel enthusiasts are busy planning their next adventures.
Whether you prefer to wander off the beaten path or explore iconic landmarks, some destinations cater to every type of traveller.
Based on recent data from “Condé Nast Traveller”, several cities are emerging as the most-booked travel spots for the year.
Here’s a closer look at these vibrant locations and what makes them irresistible.
Bangkok, Thailand
Bangkok is a city that seamlessly blends ancient traditions with modern excitement.
Known for its stunning temples, such as the Grand Palace, Wat Arun and Wat Pho, Bangkok offers a rich cultural experience.
The city is also famous for its world-class street food, bustling markets like Chatuchak and floating markets, and vibrant nightlife.
Why you should visit
Cultural highlights: The Grand Palace and the Emerald Buddha are must-see attractions, while Wat Pho is home to a massive reclining Buddha statue and traditional Thai massage.
Food and shopping: From affordable street food to modern shopping malls like Siam Paragon and MBK Centre, Bangkok caters to all tastes and budgets.
Unique experiences: Explore diverse neighbourhoods such as Chinatown and the trendy Charoenkrung, and enjoy easy navigation via the BTS Skytrain and river taxis.
Bangkok stands out for its layered experiences, friendly locals, and exceptional value, making it a top choice for travellers in 2026.
Paris, France
Paris, the City of Light, is synonymous with romance and culture. With iconic landmarks like the Eiffel Tower and the Louvre, Paris draws millions of visitors each year.
The city’s beautiful architecture, grand boulevards, and charming cafés create a unique cultural experience.
Why you should visit
Iconic landmarks: The Eiffel Tower offers stunning city views, while the Louvre Museum houses masterpieces like the Mona Lisa.
Arts and culture: Beyond the Louvre, Paris boasts the Musée d’Orsay and Centre Pompidou, showcasing a rich artistic heritage.
Culinary delights: From classic bistros serving steak frites to Michelin-starred restaurants, French cuisine is a major draw.
With its endless exploration opportunities and romantic ambience, Paris remains a perennial favourite for travellers.
Rio de Janeiro, Brazil
Rio de Janeiro is celebrated for its breathtaking natural beauty, combining iconic beaches like Copacabana and Ipanema with stunning mountains and the world’s only urban rainforest, Tijuca.
The city’s vibrant culture, famous events like Carnival, and landmarks such as Christ the Redeemer make it a unique destination.
Why you should visit
Natural wonders: Enjoy lively beaches that serve as city playgrounds, and take in panoramic views from Sugarloaf Mountain.
Cultural events: Experience the world-renowned Carnival, a festival of music, dance, and parades.
Activities and experiences: From hiking trails to cable car rides, Rio offers a plethora of outdoor adventures. The captivating energy of Rio, combined with its rich cultural tapestry, makes it a must-visit destination in 2026.
Paris, France
Paris, the City of Light, is synonymous with romance and culture. With iconic landmarks like the Eiffel Tower and the Louvre, Paris draws millions of visitors each year.
The city’s beautiful architecture, grand boulevards, and charming cafés create a unique cultural experience.
Why you should visit
Iconic landmarks: The Eiffel Tower offers stunning city views, while the Louvre Museum houses masterpieces like the Mona Lisa.
Arts and culture: Beyond the Louvre, Paris boasts the Musée d’Orsay and Centre Pompidou, showcasing a rich artistic heritage.
Culinary delights: From classic bistros serving steak frites to Michelin-starred restaurants, French cuisine is a major draw.
With its endless exploration opportunities and romantic ambience, Paris remains a perennial favourite for travellers.
Barcelona, Spain
Barcelona is known for its stunning Modernist architecture, particularly the works of Antoni Gaudí, such as the Sagrada Familia and Park Güell.
The city’s Mediterranean beaches, vibrant neighbourhoods, and rich Catalan culture create a cosmopolitan atmosphere.
Why you should visit
Architectural marvels: Gaudí’s masterpieces are a testament to the city’s unique architectural heritage.
Food scene: Indulge in tapas, seafood paella and Catalan cuisine at local markets and restaurants.
Festivals and events: Barcelona hosts major music festivals and cultural celebrations throughout the year. With its blend of tradition and modernity, Barcelona appeals to art lovers, foodies, and beachgoers alike.
Rome, Italy
Rome is a city steeped in history, offering unparalleled layers of ancient ruins, Renaissance art and vibrant culture.
The Colosseum, Roman Forum, and Vatican City are just a few of the iconic sites that make Rome a fascinating destination.
Why you should visit
Historical attractions: Explore the remnants of the Roman Empire, including the Colosseum and the Pantheon.
Culinary experiences: Savour world-famous Italian cuisine, from pasta to gelato, in charming trattorias.
Walkability: Many major sites are close together, allowing for easy exploration on foot. Rome’s unique blend of history and modern life creates an unforgettable experience for visitors.
London, United Kingdom
London is a global hub known for its rich history, iconic landmarks, and diverse cultural offerings. From Buckingham Palace to the British Museum, there’s something for everyone in this vibrant city.
Why you should visit
Iconic landmarks: Visit historic sites like the Tower of London and Westminster Abbey.
Cultural scene: Enjoy world-class theatre in the West End and explore free museums like the British Museum.
Diverse culinary options: Experience a melting pot of cuisines from around the world. With its excellent public transport and vibrant atmosphere, London is a must-visit destination for 2026.
Madrid, Spain
Madrid is renowned for its incredible art scene, stunning architecture and vibrant nightlife. The city’s rich culture and welcoming vibe make it a popular choice for travellers.
Why you should visit
Arts and culture: Home to the Golden Triangle of Art, including the Prado and Reina Sofia museums.
Culinary delights: Indulge in tapas and explore gourmet markets like San Miguel.
Parks and green spaces: Relax in Retiro Park, a beautiful oasis in the heart of the city.
Madrid’s energetic atmosphere and cultural richness make it an attractive destination for visitors.
Florianópolis, Brazil
Florianópolis, also known as Floripa, is a stunning island destination that offers over 40 beaches, world-class surfing, and a vibrant food scene. It’s an ideal spot for beach lovers and digital nomads alike.
Why you should visit
Beaches and surfing: Enjoy pristine beaches perfect for surfing and kitesurfing.
Nature and adventure: Explore lush trails and enjoy outdoor activities in the Atlantic Forest.
Culinary scene: Indulge in fresh seafood and diverse culinary offerings. Florianópolis combines natural beauty with modern amenities, making it a top choice for 2026.
Amsterdam, The Netherlands
Amsterdam is famous for its picturesque canals, world-class museums and vibrant nightlife. The city’s liberal culture and bike-friendly atmosphere make it a unique destination.
Why you should visit
Canals and museums: Explore the Unesco-listed canal belt and visit the Rijksmuseum and Van Gogh Museum.
Cycling culture: Rent a bike to navigate the charming streets like a local.
Festivals and events: Experience events like King’s Day and Liberation Day. With its rich history and modern vibrancy, Amsterdam is a captivating destination for travellers.
Marrakech, Morocco
Marrakech offers a sensory overload of bustling souks, stunning Islamic architecture and rich culinary experiences.
It serves as a gateway to the Atlas Mountains and provides a unique blend of ancient traditions and modern luxury.
Why you should visit
Cultural immersion: Explore the historic medina and vibrant Jemaa el-Fnaa square.
Gardens and relaxation: Find tranquillity in beautiful gardens like Jardin Majorelle.
Flavours and experiences: Indulge in Moroccan cuisine and shop for unique handicrafts. Marrakech’s exotic charm and vibrant atmosphere make it a must-visit destination in 2026.
