Senior Marketing Manager Jobs in Ghana

The Senior Marketing Manager-Usage and Retention Manager will be responsible for planning and achieving the targeted revenue from the prepaid & post-paid product categories.  The role reports to the Chief  Marketing Officer.

Role has the following responsibilities;

• Decrease the contribution of inactive users in the network
• Monitor the level of activity on the network and work in close conjunction with the customer care retention team to do targeted promotions of the inactive customers
• Ensure a error free process for various tariffs and promotional programs
• Develop and implement a process resulting in No customers complaints while availing of the program benefits
• Ensure increase in the contribution of long distance traffic in the calling pattern
• Create customer base stickiness and hence reduce churn
• Achieve the desired revenue from the base by designing and developing customized programs

Required Skills or Experience

Role specific qualification;

• 12 years experience in marketing with 3 years within the telecoms industry, 8-10 years handling a product category.
• Degree in marketing or related field from a recognised university
• Post graduate degree in marketing , CIM
• MBA, degree a plus
• Ability to manage large scale with a very wide geographical scope across
• Ability to manage an outsourcing partner to deliver business results
• Ability to innovate and deliver value to business at multiple levels

Person specific qualification

• Works collaboratively with others
• Goal orientated
• Driven
• Focused
• Customer Focus
• Commercial understanding
• Risk aware
• Judgement
• Builds trust
• Communicating for impact